Juarez Landscaping and Tree Services – A Digital Marketing Transformation Story by Contratista USA
How Juarez Tree Services was able to generate 240 leads in one month
Client Background:
Founded in 2016 by brothers Amilcar and Walter Juarez, Juarez Landscaping and Tree Services started with humble beginnings and a single pickup truck. Through sheer dedication and hard work, the Juarez brothers transformed their startup into a robust operation, equipped with multiple crews and a comprehensive fleet of vehicles and equipment, serving the Massachusetts area.
Collaboration Overview:
The partnership between Juarez Landscaping and Tree Services and Contratista USA began in 2018. Initially focused on website design, our collaboration deepened over the years to include more complex digital marketing strategies such as Google Ads, initiated in 2020, and a comprehensive SEO campaign launched in 2022.
Challenges and Solutions:
Juarez Landscaping and Tree Services faced significant challenges with online visibility and lead generation which hindered their growth potential. Contratista USA stepped in to devise and implement solutions tailored to these challenges:
We revamped their online presence to enhance user experience and optimize for conversions, ensuring that visitors could easily navigate and interact with their site.
Recognizing the need for immediate lead generation, we introduced targeted Google Ads campaigns in 2020 to attract quick traffic and establish a steady flow of inquiries.
In 2022, we undertook a vigorous SEO strategy to bolster their organic search rankings. Focusing on high-impact keywords and enhancing local search visibility, we aimed to solidify their presence in the highly competitive landscaping and tree services market.
Results
Our strategic digital marketing efforts yielded substantial results. By April 2024, not only did Juarez Landscaping and Tree Services achieve top-tier Google rankings, consistently appearing in the top three results, but they also saw a dramatic increase in lead generation. From 22 leads in April 2022, they skyrocketed to an impressive 240 leads by April 2024, marking an exponential growth in potential business opportunities.
Objective of the Case Study:
This case study demonstrates the efficacy of a well-rounded digital marketing strategy. At Contratista USA, we pride ourselves on our ability to transform our clients’ digital presence and business outcomes through strategic website design, adept Google Ads campaigns, and rigorous SEO efforts. The success story of Juarez Landscaping and Tree Services underscores our commitment to enhancing online visibility and lead generation for businesses in the landscaping and tree services sector.