Center Construction
Client Background:
Center Construction is a well-established roofing company based in Upstate New York, known for their commitment to quality and customer satisfaction. In December 2022, Center Construction partnered with Contratista USA to enhance their digital marketing efforts and expand their market reach.
Challenge:
Despite a solid reputation locally, Center Construction was facing challenges with digital lead generation. In December 2022, they managed to generate only 22 leads, and their annual sales were capped at $450K. This stagnation was a significant concern as the company was looking to grow in a competitive market.
Solutions Implemented:
To address these challenges, Contratista USA devised a comprehensive digital marketing strategy comprising:
Results
The strategic implementations bore fruit shortly after being implemented:
By December 2023, Center Construction saw its monthly leads more than triple, jumping from 22 to 67.
More impressively, their annual sales more than doubled, soaring from $450K in 2022 to over $1 million in 2023.
Objective of the Case Study:
This case study illustrates how Contratista USA’s integrated approach to digital marketing, combining website optimization, local SEO, and targeted PPC advertising, can transform a business. The dramatic increase in leads and sales for Center Construction underscores the effectiveness of a well-rounded digital strategy tailored to the specific needs of a regional business in a competitive industry.